Major Scale AI

17 Leads In 30 Days for Pro Forma Properties

The Client

Pro Forma Properties is a full-time real estate wholesaler struggling to generate qualified leads and automate its lead nurturing process online. They tried various methods before, including cold calling and buying lead lists, but eventually hit a ceiling. They were no longer getting the results they needed to grow their business.

The Plan

For the purpose of attracting the appropriate audience and generating motivated seller leads, we chose Google and Facebook Ads as the marketing channels to achieve this quickly.

We recommended our AI appointment setting system to help pre-qualify, nurture, and book every lead that raises their hand after interacting with their ads.

Pro Forma Properties Google Ads Results 1
Pro Forma Properties FB Ads Results 1

The Execution

To start their promotion, we put up search ads on Google and creatives on Facebook.

After 7 days, we looked at the first data these ads gave us and stepped up our game by posting a clever video ad on YouTube.

The Results

Pro Forma Properties earned 30K in revenue with only $3,000 in ad spend on their first thirty days! Pro Forma Properties now closes two agreements per month on average from paid advertising, and to meet demand, they are looking to grow their staff. They now rely on a system that will consistently qualify and book them leads, so they don’t have to worry about cold calling hundreds of unmotivated leads to speak with a small number in the market.

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